Texaco Star Rewards - Loyalty scheme and bulk mailings

The Brief

Star Rewards is the loyalty scheme for Texaco the brand name used by Valero Energy Ltd to market fuel in the UK and Ireland. Dawleys have worked for the loyalty programme since 1999 providing a wide range of support services. At the heart of the scheme is our customer service team who handle the thousands of calls, emails and correspondence received each month. The team are supported by a Dawleys Account Management team who handle the complex high security rewards fulfilment process and the Star Rewards mailing and emailing campaigns. Star Rewards (www.starrewards.co.uk) provides loyal Texaco users with points for fuel purchases which can be saved and redeemed for rewards.

Texaco StarRPrev2To find out more, click on our case study on Texaco's Star Rewards Loyalty (PDF)

Texaco StatemPrev2To find out more, click on our case study on Texaco's Star Rewards Statement Mailing (PDF)

Dawleys

Contact Details


  • Address: Dawleys Ltd, Dawley House, Ashburton Ind Est, Ross-on-Wye. HR9 7BW

  • Phone: +44 (0)1989 768562

  • Email: information@dawleys.com

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